Research Project
MRM's scientific project focuses on two key areas:
- Innovation ( actors, knowledge, and markets): This involves studying innovation strategies and processes, whether they pertain to technological, organizational, managerial, or social innovations. Innovation, as addressed in MRM’s research, takes on a unique dimension within a laboratory where entrepreneurship and information systems management are two historic areas of excellence that form the foundation of research in Montpellier. The theme of innovation brings together researchers from various disciplinary research groups across multiple collaborative projects: the study of the behaviors and rationales of key actors (the entrepreneur, the innovator, or the creator); the role of intangible assets, technologies, and management tools in relation to knowledge management; financial and accounting dimensions; performance measurement and innovation steering; the importance of inter-organizational relationships, particularly through issues of coopetition and open innovation; questions related to sustainability and social responsibility…
- Responsible Management ( Institutions and Regions). Here, the work of MRM researchers focuses on issues related to sustainable development and Corporate Social Responsibility (CSR). Responsible management is also addressed through the lens of managerial ethics and the governance of businesses and organizations. Research also focuses on the management of public and non-profit organizations generally oriented toward missions of public interest, as well as non-governmental organizations, associations, cooperatives, and mutual societies. Institutional dimensions and regional issues are prioritized in this research, which falls under themes covering a broad spectrum: responsible marketing, sustainable finance and socially responsible investment, environmental and societal reporting, auditing, and steering, regionalized human resources management, CSR strategies of both large corporations and SMEs, the social and environmental dimensions of information systems, global value chains, environmental management, social innovation, and the management of alternatives…
These two themes also align with the two research areas that form the foundation of the Labex “Entreprendre”: Emergence and Innovation;Sustainable Entrepreneurship. This ensures that the work of the research laboratory and that of the Labex are fully complementary and consistent.
As a management research laboratory, MRM firmly positions itself as a research center attuned to its environment and to the major economic and societal challenges of today and tomorrow. The themes of innovation and entrepreneurship, as well as responsible management and sustainable development, represent two major areas of focus in response to a societal demand for original insights and relevant solutions to the major economic and societal challenges of today and tomorrow.
The epistemological, theoretical, and methodological frameworks employed by MRM researchers are highly diverse, allowing for a wide range of paradigms, as well as the openness and methodological pluralism that define the laboratory’s values.