Scientific project
MRM's scientific project focuses on two key themes:
- Innovation ( actors, knowledge, and markets): this involves studying innovation strategies and processes, whether technological, organizational, managerial, or social. Innovation, as addressed in MRM's research, takes on a special dimension in a laboratory where entrepreneurship and information systems management are two historical areas of excellence that form the foundation of Montpellier's research. The theme of innovation brings together researchers from different disciplinary research groups across several collective projects: the study of the behaviors and rationales of actors (entrepreneurs, innovators, or creators); the role of intangible assets, technologies, and management tools in relation to knowledge management; financial and accounting dimensions; performance measurement and innovation management; the importance of inter-organizational relationships, particularly through the issues of coopetition and open innovation; questions relating to sustainability and social responsibility, etc.
- Responsible Management ( institutions and territories). Here, MRM researchers focus on issues relating to sustainable development and Corporate Social Responsibility (CSR). Responsible management is also addressed through issues of managerial ethics and corporate and organizational governance. Research also focuses on the management of public, non-market organizations that are more generally oriented toward missions of general interest, non-governmental organizations, associations, cooperatives, and mutual societies. Institutional dimensions and territorial issues are emphasized in this research, which covers a wide range of topics: responsible marketing, sustainable finance and socially responsible investment, environmental and societal reporting, auditing and management, territorialized human resources management, CSR strategies for large companies and SMEs, the social and environmental dimensions of information systems, global value chains, environmental management, social innovation, and the management of alternatives.
These two themes also correspond to the two areas of research that structure the Labex "Entreprendre": Emergence and innovation;Sustainable entrepreneurship. This ensures perfect complementarity and consistency between the work of the research laboratory and that of the Labex.
As a management research laboratory, MRM is firmly established as a research center that is attuned to its environment and the major economic and societal issues of today and tomorrow. The themes of innovation and entrepreneurship, as well as responsible management and sustainable development, are two major challenges in response to a social demand for original insights and relevant solutions to the major economic and societal challenges of today and tomorrow.
The epistemological, theoretical, and methodological frameworks used by MRM researchers are highly diverse, allowing for a wide range of paradigms, openness, and methodological pluralism that characterize the laboratory's values.