Member - DUBOIS Pierre-Louis

Contact

Disciplinary Group 

Marketing

HAL

Pierre-Louis DUBOIS is Professor Emeritus at the University of Montpellier.    

recent publications

Abdessemed, T., Savall, H., Lamarque, E., & Dubois, P.-L. (2016). FNEGE barometer on managerial concerns. Recherches en Sciences de Gestion, September 2016.

Kalika, M., Shenton, G., & Dubois, P.-L. (2016). What happens if a business school disappears? The intellectual foundations of BSIS. Journal of Management Development, August 2016.

Dubois, P.-L. (2015). Theme n˚1. Customer relations, a corporate priority. GRH, January 2015.

Meyer, M., & Csanyi-Virag, V. (2024). Contribution of the inclusive approach to the renewal of corporate diversity management: proposal of a theoretical framework. Management & Avenir, 26(2), 80-101.

Csanyi-Virag, V., & Polge, M. (2021). Can entrepreneurship be inclusive in situations of disability? Contribution of dynamic capabilities theory. Management & Sciences Sociales, 30(1), 39-70.

works

Mione, A., & Dubois, P.-L. (2015). La norme comme forme et les paradoxes associés. L'Harmattan.

Dubois, P.-L., & Kalika, M. (2014). From the Business School Impact Survey (BSIS)... to the Professor of Management Impact Survey (PMIS). EMS Editions.

Jolibert, A., Mühlbacher, H., Florès, L., & Dubois, P.-L. (2012). Marketing Management. Dunod.

Jolibert, A., Mühlbacher, H., Dubois, P.-L., & Flores, L. (2012). Marketing Management: A Value Creation Process. Dunod.

Chevalier, M., & Dubois, P.-L. (2009). Les 100 mots du marketing. Dunod.

Dubois, P.-L., & Jolibert, A. (2005). Le marketing. Dunod.

functions and research

Course