Member – David Vidal

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David VIDAL is an associate professor at the Montpellier University Institute of Technology.

recent publications
  •  ROQUES P., VIDAL D., NOURRIT-LUCAS D., NOY C., CASES A.-S. (March 1, 2025). The paradox of privacy protection: an in-vivo longitudinal study in a context of digital surveillance. Journal of Marketing Trends, 10 (1), 37–69, https://hal.science/hal 05365520
  • SAUCEDE, F., & VIDAL, D. (2024). Platform openness and value: The mediating effect of user interaction and psychological distance. *International Journal of Retail & Distribution Management*, 52(9), pp. 856–874
books

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Teaches courses in Marketing and Purchasing (Bachelor's level), Project Methodology (Bachelor's level), Strategic Marketing (Associate's level), and Business Studies and Research (Associate's level).

course
  • 2010: Appointed as Associate Professor
  • 2004–2009: PhD Management Sciences (University of Montpellier 2)
  • 2003–2004: Master’s degree in Management Sciences (University of Montpellier 2)
  • 2002–2003: Master’s degree in Applied Economics (AES) with a concentration in Agricultural Economics (University of Montpellier 3)
  • 2001–2002: Bachelor’s degree in AES with a concentration in AGE (University of Montpellier 3)
  • 2000–2001: Semester at the University of Groningen – Netherlands
  • 1998–2000: Associate Degree in Marketing Techniques (Montpellier University Institute of Technology)